One Book, One Philadelphia 2022

Marketing
Written By Loryn Lyn Simonsen

“One Book, One Philadelphia is a signature project of the Free Library of Philadelphia that promotes literacy, library usage, and civic dialogue by encouraging the entire greater Philadelphia area to come together through reading and discussing a single book.” In 2022, the project celebrated its 20th anniversary. I worked with the Free Library’s Communications team to develop the marketing and promotional assets for the 2022 programming, including a 20th-anniversary badge.

20-page guidebook, 7 x 6”

Bus Shelter, image courtesy of @quiaraalegria

Bus Tail, image courtesy of @quiaraalegria

In-Car Ad, image courtesy of @onephlbook

Web & Print Ads

Loryn Lyn Simonsen

👋🏻  Hi, I'm Loryn! I'm a freelance graphic designer who is passionate about making the world a more beautiful, accessible, & welcoming place for us all. I believe good, honest design can transform your brand - and I absolutely love being part of that transformation. When I'm not working you'll find me on a yoga mat, listening to WNYC, testing out a new recipe, or working on my latest DIY endeavor. People would likely describe me as curious, kind, a bit stubborn, creative, and hard-working. (And I LOVE emojis! 😂 )

https://loinsojo.com
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